Content Marketing Specialist - Creative Storyteller Wanted

Join Mistletoe as a Content Marketing Specialist and become the voice of our brand in Surabaya! We’re looking for a creative and strategic thinker to craft compelling content that engages, inspires, and converts. In this dynamic role, you’ll develop and execute content strategies that align with our brand vision, leveraging various digital platforms to reach our target audience effectively.

As a Content Marketing Specialist at Mistletoe, you’ll work closely with our marketing team to create and distribute valuable, relevant, and consistent content to attract and retain a clearly defined audience. Your creative storytelling skills will help us stand out in the competitive market, while your strategic mindset will ensure our campaigns drive measurable results.

📋 Tanggung Jawab Pekerjaan

• Develop and implement content marketing strategies that align with our brand vision and business goals.
• Create engaging and high-quality content for various digital platforms, including blogs, social media, and email marketing.
• Conduct keyword research and optimize content for SEO to improve search engine rankings.
• Collaborate with the design team to create visually appealing content that supports our marketing campaigns.
• Monitor and analyze content performance using tools like Google Analytics and social media insights.
• Stay updated with industry trends and best practices in content marketing.
• Manage and grow our social media presence, including Instagram, Facebook, and LinkedIn.
• Coordinate with external agencies and freelancers to ensure timely delivery of marketing materials.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• Minimum 3 years of experience in content marketing, digital marketing, or a similar role.
• Proficient in using content management systems like WordPress and social media platforms like Hootsuite or Buffer.
• Strong understanding of SEO principles and tools like Google Analytics and SEMrush.
• Excellent written and verbal communication skills in Indonesian.
• Creative thinker with a passion for storytelling and a keen eye for detail.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Familiarity with graphic design tools like Canva or Adobe Creative Suite is a plus.

🛠️ Keahlian

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