Brand Strategist - Tokopedia

Join Tokopedia as a Brand Strategist in the vibrant and growing market of Bangka Belitung! In this dynamic role, you will shape the brand narrative, drive market penetration, and craft innovative strategies to elevate Tokopedia’s presence in the region. Tokopedia, Indonesia’s leading e-commerce platform, is seeking a strategic thinker to help us capture the unique opportunities in Bangka Belitung. This is your chance to be part of a company that is revolutionizing the way people shop and sell online.

As a Brand Strategist, you will work closely with our marketing and sales teams to develop and implement brand strategies that resonate with local consumers. You will conduct market research, analyze consumer behavior, and create compelling brand messages that drive engagement and loyalty. Your daily tasks will include developing marketing plans, managing brand campaigns, and monitoring performance metrics to ensure we achieve our business objectives.

📋 Tanggung Jawab Pekerjaan

• Develop and implement brand strategies to enhance Tokopedia’s market presence in Bangka Belitung.
• Conduct market research and consumer behavior analysis to inform strategic decisions.
• Create and manage marketing plans and brand campaigns.
• Monitor and analyze performance metrics to evaluate the effectiveness of brand strategies.
• Collaborate with cross-functional teams to align brand strategies with business goals.
• Stay updated with industry trends and best practices to drive innovation.
• Manage brand partnerships and collaborations to expand market reach.
• Develop and maintain strong relationships with key stakeholders and industry influencers.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in brand strategy, marketing, or a related field.
• Proven track record of developing and executing successful brand strategies.
• Strong analytical and problem-solving skills.
• Excellent communication and interpersonal skills.
• Proficiency in using marketing tools and software such as Google Analytics, Hootsuite, and Canva.
• Certification in digital marketing or brand strategy is a plus.
• Fluency in both English and Indonesian.

🛠️ Keahlian

Lowongan Terkait